Tag: marketing

The Worst Business Advice in the World

In 2016 a friend of mine had a great idea. He lived in a small suburb of Kansas City and there was no coffee shop

January 13, 2023

How You can Set Effective Habits & Routines

This may seem like a a simple thing yet all obesity, all addiction, even crime and procrastination can be chalked up to a problem of

January 4, 2023

The Trouble with AI

Have you been following the recent explosion in Artificial Intelligence? I don’t mean the mass of companies claiming their software uses AI. I’m talking about

December 23, 2022

The Secret to Great Email Marketing

Show Notes Pound for pound, email is still the cheapest and most effective way to communicate with your prospective buyers. But judging by your inbox

December 5, 2022

4 Marketing Moves Every Business Should be Making Right Now

Hello again my friend, Yesterday I wrote to you about the death of the ethical bribe. In that letter I promised I’d share some of

June 15, 2021

How to Double, Triple, Even Quadruple Sales by Eliminating Uncertainty

Hello again my friend, We live in a world of incomplete information and imperfect trust. Yet most business owners operate from the opposite assumption. They

June 4, 2021